MITANDIO will be hosting its first pop-up sale event in Toronto on November 24, from 10AM – 7PM at 575 Queen Street West (2nd Floor).
MITANDIO is the vision of two vibrant women, Jas Sandhu and Ruku Sandhu, who share a passion for fashion, art and travel.
The name of this luxury brand, MITANDIO, has its origin from a Swahili word meaning scarves. Jas and Ruku, owners of MITANDIO, say, “We wanted to create a brand that was elegant and easy to wear; a simple accessory that has the sublime ability of beautifying even the simplest looks. Each piece carries its own story and history, springing from mythology to political social issues to human values to nature, serving as inspiration to different spans of life.”
MITANDIO uses materials of the highest quality, carefully handcrafted by skilled Artisans from Northern India. The art work created in-house is then digitized and printed on the fabric, using environmentally friendly inks. Combining the most luxurious fabric blends with an eclectic design sensibility of bold prints and a broad color palette has led to tremendous demand and popularity for MITANDIO scarves.
Born amidst the dry savannahs of the Tanzanian Serengeti, Jas Sandhu had a childhood quite unlike most of her contemporaries; In fact most of her childhood was spent shuttling between her ancestral home in Punjab and her father’s wildlife lodge in the Serengeti, Tanzania. The sight of hyenas taking on a lion is quite uncommon for an Indian school girl completing her summer homework, but scenes such as these would later serve as inspiration to this talented designer.
Jas moved to New Delhi in 1999 and enrolled at National Institute of Fashion and Technology (NIFT). After graduating, she joined Elle Décor as a stylist. A year later, she left to pursue a career as a Fashion Consultant for scarves and stoles at a Design Studio in Delhi. Since then, Jas Sandhu has created some of the most remarkable pieces of art scarves. Her stunning contemporary designs combine electrifying colors with fascinating patterns.
Ruku Sandhu, born in Kenya, spent her formative years in the “place of cool waters”, Nairobi, Kenya. In 2005 her scenery changed when she moved to Canada to pursue higher education. She studied Life Sciences, majoring in Psychology, at McMaster University, and went on to do her MBA from the Schulich School of Business.
Equipped with her education, travels and life between India, Kenya, and now Canada, she found pleasure in the diversity of people, intrigued by the many differences, yet surprising similarities. Having a love for fashion, she found her inspiration in the many colors, cultures, and facets of humankind. Teaming with Jas, Ruku leads the business matters of MITANDIO and adds to its creative process.
To RSVP, register at https://mitandiopopup.eventbrite.ca .